It’s time for another quick round up of social media sightings in state utility commission decisions. For those unfamiliar with the round ups , I search terms like “social media,” Facebook, LinkedIn and Twitter in my LEXIS public utility commission data base to see how many times they’ve been mentioned. Since I started tracking back in 2009, social media related terms have risen from just a scant handful of 9 mentions to 21 in both 2011 and 2012. This year, I’ve found ten mentions to date – which is on track to match the previous two years.
Even more interesting, however, are the increasingly varied ways in which social media is getting attention. Once used almost exclusively for consumer education on green power and efficiency options, today, commissions are insisting on social media use by utilities for crisis communication and allowing utilities to employ it to communicate curtailment or to retain as contact information. The summaries below highlight some of the most interesting social media sighting in the past six months.
Social Media for Consumer Education
Utilities continue to employ social media for consumer education programs. Both Indiana Commission (2013 Ind. PUC LEXIS 119) and Kentucky Commission (2013 Ky. PUC LEXIS 181) approved utility proposals to promote energy efficiency programs through a variety of mechanisms, including social media. North Carolina Commission 2013 N.C. PUC LEXIS 369 allowed cost recovery for a program that incorporated social media to inform customers of the utility’s demand response programs. Finally, the California Commission noted that it would consider funding for a consumer education program for a utility’s emergency curtailment program once the program was developed more fully. [click to continue…]
The May Issue of Next Generation Energy Law Newsletter is now available with a fresh new design. You can check out the new look and read the newsletter here; past issues are available here. To subscribe, click here.
I’m happy to announce that my firm’s year-end issue of the Next Generation Energy Law Newsletter is out. The newsletter contains our now annual, flagship feature – a round-up of appeals at FERC and also a FERC year in review. You can read the newsletter here; past issues are available here. To subscribe, click here. Have [...]
It’s been a while since my last round up on social media sightings in state utility commission decisions. Here’s the next batch, between May and November 2012. Social media sites as a source of securities law violations In Mountain State Power , 2012 Ariz. PUC LEXIS 197, the Arizona Commission found that wind company had [...]
Source: Uploaded by user via Carolyn on Pinterest Social media policies are important – but they’re not the only source of guidance that utilities need to follow when engaging social media. In addition to abiding by social media policies, utilities need to familiarize themselves with the platform’s terms of service, which are often laws unto [...]
After ten days without power, Con-Ed’s customers have had enough. So they’ve done what any cold-blooded ratepayer (and with temperatures hovering in the 40s, these ratepayers are literally cold) in a similar situation would do: sued the company . What’s interesting about the complaint though is that in addition to claiming damages resulting from ConEd’s [...]
Here’s a webinar on FERC market pull incentives for marine hydrokinetics and other small renewables. It’s 50 minutes in length and you can access it at this link. If you have any questions about the webinar or you’d like to contact me about a live workshop for your company or a copy of the slide [...]
Social media may cost less than traditional advertising but even so, social media done right doesn’t come cheap. As I’ve written before, an increasing number of utilities are investing in social media for a variety of functions, presumably anticipating that they’ll recover the costs in rates. But not every cent spent by utilities on social [...]